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PRIVACY POLICY

Introduction

Brave. Dope’s Privacy Policy gives you detailed information on when and why we collect your personal information, how we use it and how we keep it secure. 
It also sets out your right to request that we remove, update or provide you with access to your personal information.

Note:

This Policy only applies to personal information obtained by us – not information collected from third parties.

 

Who we are and how to contact us

If you have any questions about this Policy and would like to exercise your rights as set out in the Policy, please contact us by sending an email to info@bravedopecloting.com


Brave Dope Clothing is a partnership business registered under UTR 1341167910; and a business address of; 258 Rochester Street, Upper floor flat, Chatham, Kent, ME4 6RX.  

 

How we collect your personal information

We collect your information when you decide to interact with us either by purchasing online or when you sign up to receive emails from us.


We may also collect information when you register or use bravedopeclothing.com (the "Website"), when you contact Brave Dope Clothing by telephone or email, when you visit our website by using cookies to help us remember your previous visits the website in order to help make your experience of using our website better and to personalise the service you receive from us. This is done by the web server automatically recording your public internet protocol ('IP') address when you visit bravedopeclothing.com (the website)

 

The types of information we collect

We only collect the information that’s necessary to carry out our business like keeping you up to date with the latest product new ins and that which enables us to provide you with services in relation to your request.

 

Information we obtain directly from you

Some examples of information we collect about you when you interact with us include;

  • Title
  • Name and Surname
  • Email address
  • Date of Birth
  • Contact phone number
  • Purchase information
  • Payment details
  • Delivery address
  • Billing address
  • Automatically populated IP address
  • Information from cookies

When visiting our website we may collect an automatically populated IP address. (An IP address is a unique number which allows a computer, or other internet connected device such as your mobile or tablet to browse the internet). We may also record the time and date of your visit, the pages that were requested, the referring website (if provided) and your internet browser version.

 

Information we obtain independently from you:

Your information may be shared with us by independent organisations, for example other organisations that Brave Dope Clothing has worked with. These independent organisations will only do so when there is a lawful basis to do so. You should check their Privacy Policy when you provide your information to them, to understand fully how they will process and safeguard your data.

 

We may combine information you have given to us with additional information made available from / shared with us by external sources. This will only be done when we both have a lawful basis to do so.

 

Updating your Information

From time to time we may screen our database against recognised data files such as National Change of Address file to help us keep our database up to date. 

 

Social Media.

Depending on your settings or the privacy policies for social media and messaging services like Facebook or instagram, you may give us permission to access information from those accounts or services.

 

Publically available Information

We may include information found in places such as Companies House and information that has been published in for example articles/ newspapers / online.

 

Ensuring your personal information is only used where lawful

In order for our use of your personal information to comply with applicable data protection law, that use by us needs to fall under at least one of the specific lawful reasons that are set out in applicable data protection law. Examples of these lawful reasons include our use of your personal information being necessary for the purchase of goods or services, or for compliance with a legal obligation. 

Where your personal information is completely anonymised, we do not require a legal basis to use it as the information will no longer constitute personal information that is regulated under data protection laws. However, our collection and use of such anonymised personal information may be subject to other laws where your consent is required.

Where your personal information is not in an anonymous form, we will have a lawful reason to use your personal information in such a way to ensure that we provide the very best products to you and our other customers. 

 

Why we collect your personal information and how we use it

At Brave Dope clothing, we use information about you in a number of ways for example to provide services that you have requested and offering you a personalised experience. We may also use the information we have to contact you about any information we might need to process your orders, returns or queries. We may share your personal information with our delivery partners.

 

  • Payment information: Brave Dope Clothing does not store any card payment numbers on completion of the transaction but we may share your personal information with credit card companies and other payment providers.
  • Contact you with important information relating to your purchase, such as confirming your order, order shipping, refunds and returns.
  • We share your personal information with HMRC to process your tax free rebates.

 

Where we have your consent:

  • Send you marketing updates via email about all the latest news, events and offers at Brave Dope Clothing. You can unsubscribe at any time by clicking the link in any email. We share your personal information with a variety of third party email marketing providers like shopify apps who assist us in delivering our email marketing campaigns to you.
  • Use your details to show you advertising on such Social Media platforms as Facebook and Instagram.

Where we have justifiable reason:

  • Respond to customer service enquiries raised online or social media
  • Send an abandoned cart email via a third party app
  • Invite you to provide feedback about our products and services in the form of online, email, or surveys. We use this information to help us improve the quality of service provided; to monitor the quality of our products and services and to assist with the selection of future product and service lines. We use a third party service provider to assist us with customer surveys and feedback requests. Third party providers (if used) have personal information governed by EU Model Contracts.
  • Conduct postal marketing. We share your personal information with a variety of third party postal providers who assist us in delivering our postal marketing campaigns to you, including the post office.
  • Analyse aggregated customer information with other interactions customers have with Brave Dope Clothing in order to continually improve the products and services we offer through our website by using Google Analytics
  • For classifying our audience into segments, using shopping habits information regarding your personal interests, demographics, experiences with our products and contact preferences. These segments help us to understand our audience better.
  • To keep our database accurate and relevant, we may use National Change of Address.
  • Detect and reduce fraud and credit risk.   

The Privacy and Electronic Communications Regulations (PECR)

Where we have collected your contact details in the process or negotiations of a sale of a product or service online, Brave Dope Clothing will have PECR compliant permission to send you email marketings. We will only send you emails to market Brave Dope Clothing products and services.

You will be able to say no to receive these emails when we first collect your contact details but you will be able to unsubscribe in every subsequent communication from us.

Sharing your information

We use third party platforms to manage and deliver customer relationship management; email marketing campaigns; online advertising, customer analytics, order fulfilment, delivery, returns, refunds, IT services; etc. In providing the services, your personal information will, where applicable, be used by the service provider on our behalf.

We will check any third party that we use to ensure that they can provide sufficient guarantees regarding the confidentiality and security of your personal information. We will have written contracts with them which provide assurances regarding the protections that they will give to your personal information and their compliance with our data security standards and international transfer restrictions.

Legal Compliance

In certain circumstances, we share and/or are obliged to share your personal information for business administration and legal compliance purposes with third parties outside Brave Dope Clothing.

 We may use your personal information in connection with a business transition (such as a merger, acquisition by another company, or a sale of all of or portion of our assets), to enforce our legal rights and or to protect the rights of third parties and it is in our legitimate interest to do so. In such situations, it will be necessary to share your personal information with external professional advisors such as lawyers and accountants, or insurers or financial institutions.

We may use your personal information for legal compliance purposes and to enforce our legal rights. In such cases, it will be necessary to share your personal information with external parties such as administrative authorities (HMRC), police and public prosecutors or to comply with a court order. It is our legal obligation to do so. 

How can I unsubscribe from marketing communications?    

There are a number of ways you can unsubscribe. These are as follows:

  • You can click onto the "unsubscribe" link in any communication that we send to you by email which will automatically unsubscribe you from that type of communication. Each "unsubscribe" link only relates to that specific type of communication (e.g. marketing communications or survey communications). This means that unsubscribing from marketing communications will not automatically unsubscribe you from our survey communications (or vice versa). Please also note that you may continue to receive communications which are already on route to you for a short period of time while your relevant unsubscribe request is being processed.
  • Direct mail, you can manage your preferences (see banner at the bottom of email communications). 

The Website may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and Brave Dope Clothing does not accept any responsibility or liability for these policies. Please check these policies before you submit any personal details to these websites.

 

Children

Customers need to be over 16 years old to create an account with us and to sign up to receive our newsletter. We do not knowingly collect Personal Data from children under the age of 16. If you are under the age of 16, please do not submit any Personal Data through the Services. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce our Privacy Policy by instructing their children never to provide Personal Data through the Services without their permission. If you have reason to believe that a child under the age of 16 has provided Personal Data to us through the Services, please email us at, info@bravedopeclothing.comand we will endeavour to delete that information from our databases.

How long do we keep your personal information for?

We keep your personal information in line with our company retention policy. We only retain information for as long as it is required.

Confidentiality and security of your personal information

We are committed to keeping the personal information you provide to us secure and we will take reasonable precautions to protect your personal information from loss, misuse or alteration. We do not sell your personal information for any purpose.

We have implemented information security policies, rules and technical measures to protect the personal information that we have under our control from:unauthorised access; improper use or disclosure; unauthorised modification; and unlawful destruction or accidental loss.

All of our employees and data processors (i.e. those who process your personal information on our behalf, for the purposes listed above), who have access to, and are associated with the processing of personal information, are obliged to respect the confidentiality of the personal information of all users of our Services.    

How to access your information and your other rights

You have the following rights in relation to the personal information we hold about you:  

  • Your right of access

If you ask us, we’ll confirm whether we’re processing your personal information and, if so, provide you with a copy of that personal information (along with certain other details). If you require additional copies, we may need to charge a reasonable fee.

  • Your right to correct information

If the personal information we hold about you is inaccurate or incomplete, you’re entitled to have it corrected. If we’ve shared your personal information with others, we’ll let them know about the changes where possible. If you ask us, where possible and lawful to do so, we’ll also tell you who we’ve shared your personal information with so that you can contact them directly.

  • Your right to delete information

You can ask us to delete or remove your personal information in some circumstances such as where we no longer need it or if you withdraw your consent (where applicable). If we’ve shared your personal information with others, we’ll let them know about the erasure where possible. If you ask us, where it is possible and lawful for us to do so, we’ll also tell you who we’ve shared your personal information with so that you can contact them directly.

  • Your right to restrict information

You can ask us to ‘block’ or suppress the processing of your personal information in certain circumstances such as where you contest the accuracy of that personal information or you object to us processing it. It won’t stop us from storing your personal information though. We’ll tell you before we lift any restriction. If we’ve shared your personal information with others, we’ll let them know about the restriction where it is possible for us to do so. If you ask us, where it is possible and lawful for us to do so, we’ll also tell you who we’ve shared your personal information with so that you can contact them directly.

  • Your right to data portability

With effect from 25 May 2018, you have the right, in certain circumstances, to obtain personal information you’ve provided us with (in a structured, commonly used and machine readable format) and to reuse it elsewhere or to ask us to transfer this to a third party of your choice.

  • Your right to object

You can ask us to stop processing your personal information, and we will do so, if we are: Relying on our own or someone else’s legitimate interests to process your personal information, except if we can demonstrate compelling legal grounds for the processing; or processing your personal information for direct marketing.

  • Your rights in relation to automated decision-making and profiling

You have the right not to be subject to a decision when it’s based on automatic processing, including profiling, if it produces a legal effect or similarly significantly affects you, unless such profiling is necessary for entering into, or the performance of, a contract between you and us.

  • Your right to withdraw consent

If we rely on your consent (or explicit consent) as our legal basis for processing your personal information, you have the right to withdraw that consent at any time.

Your right to lodge a complaint with the supervisory authority

If you have a concern about any aspect of our privacy practices, including the way we’ve handled your personal information, you can report it to the UK Information Commissioner’s Office (ICO). You can find details about how to do this on the ICO website at https://ico.org.uk/concerns/ or by calling their helpline on 0303 123 1113. 

Changes to this Privacy Policy

We may make changes to this Privacy Policy from time to time.

To ensure that you are always aware of how we use your personal information we will update this Privacy Policy from time to time to reflect any changes to our use of your personal information. We may also make changes as required to comply with changes in applicable law or regulatory requirements. We will notify you by e-mail of any significant changes. However, we encourage you to review this Privacy Policy periodically to be informed of how we use your personal information.

 

Cookies

Cookies make your www.bravedopeclothing.com enjoyable – and below we have explained exactly what they are, why we use them and how they work.

Here's a list of the main cookies we use, and what we use them for:

  • Google
    This shows us how you found www.bravedopeclothing.com and which website you came from, helping us work out which of our online marketing channels is most effective. They also allow us to reward certain websites for directing you to us.

Shopify Cookie

  • We use this to determine whether or not your web browser supports some of the features that make our checkout process quicker and easier to complete.

www.bravedopeclothing.com'sharing' tools

We know you love to share the great content we have on www.bravedopeclothing.com. Please be aware that social networking sites, like Facebook and instagram, might send cookies. We don't control the setting of these third-party cookies, so we suggest you check the third-party websites for more information about their cookies and how to manage them.

Banner advertising appears on websites with which we are affiliated and we use the information we have learned from cookies to tailor this advertising to things we think you will like, based on your browsing history at www.bravedopeclothing.com

Facebook and Google

Sometimes we'll advertise on third party websites and these cookies are used to help see which advertisements you click on and interact with. Each individual advertiser uses its own tracking cookies and the data taken is not confidential or interchangeable.

We hope that explains things clearly – and please be aware you can set your browser to reject cookies or you can delete them yourself if you wish. For full information on how to delete cookies please visit aboutcookies.org (this will open in a new window – please note that we can't be responsible for the content of external websites).

Please check back frequently to see any updates or changes to our privacy and cookies policy.

Last Updated 23/04/2019

Contact us:

Questions, comments and requests regarding this policy should be addressed to the Customer Care team at info@bravedopeclothing.com or Customer Care, Brave Dope Clothing Upper Floor, Chatham, Kent, ME4 6RX